Case Studies
The Cincinnati Herald
The Cincinnati Herald is an award winning locally Black owned newspaper with a 50 year legacy in the Black community.
OUR MISSION
1.Grow the Cincinnati Heralds, online presence.
2.Create content that reflects the values, history and legacy of the Cincinnati Herald.
3. Reach a younger demographic. Specifically ages 16 to 25 years old.
MISS BLACK OHIO GIVING BACK TO THE COMMUNITY.
The True History of Black History is the Herald’s most viewed produced video on Youtube with over 9k views.
LIT 513
Jayla Bolt , MISS BLACK TEEN USA 2018. PERFORMS A MAYA POEM SHE RECITED FOR THE 2018 MISS BLACK TEEN CINCINNATI.
RESULTS
WE REACHED GREAT SUCCESS
THE NUMBERS
Over 20K views on Facebook.
Over 1k+ New followers on Instagram.
Over 25K+ views on all Youtube videos.
The Black Male Experience was created from the lack of Black Men viewership. After analyzing the data we created a show directly reflective of the plight and experiences of Black men in America,
Our first Micro Documentary
We collaborate with businesses , artists, agencies and anyone looking to produce a message, commercial or visual. Below is the first micro documentary Sole Content produced. Which is still in business. CHECK THEM OUT BELOW.
WORLD CLASS CUTS
MASTER BARBER-TARJI
The first Micro-documentary was a promotional for World Class Cuts, a barbershop in Washington D.C.
We spoke to Master Barber and shop owner, Tarji, about the importance of a barbershop, what a haircut to someones confidence and the culture barbershops bring to the community.
Our overall goal is to express a message and make a business or person of interest more accessible to their target market.
World Class Cuts is still located on K street, where you can still find Master barber Tarji doing what he loves.
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